![]() From creating mood boards to superimposing text onto images, it’s essential to creating an envy-inducing Instagram grid. Canva – It’s time to make Canva your new best friend, so make sure you add this free app to your Instagram toolkit.This makes sure you’re ready to tackle the visual elements of social media. ![]() You can apply the same filter to each image that you post. VSCO has an array of Insta-worthy filters that look professional. VSCO – For business owners who take their own photographs, it’s important you use the same filter each time for a cohesive grid that instantly attracts followers.It’s the perfect app for previewing exactly what your feed will look like! Moreover, it means you can experiment with your grid and shuffle around your layout. Plann – If you haven’t already downloaded Plann, now’s your chance! Firstly, it will save you plenty of time. ![]() Handy Instagram Tools for a Gorgeous Grid Put aside a few hours every week to really consider the visuals that you’ll using and how you want them to look on the grid, then schedule them via an app so you don’t have to think about it later on in the month. Ensure your images are edited using the same software and filters to maintain fluidity throughout your feed and to continue the theme and feel of your page.Īlthough curating a beautiful Instagram can be a time-consuming task, there are many efficient and easy-to-use scheduling platforms that will make the job a whole lot easier, from Plann to Later, Hootsuite to Tailwind. Furthermore, find out about some of the best editing tools out there. If you’re unable to commit to regular branding shoots or product photography, do your research and learn how to take pictures. Angles – Throughout your Instagram grid you need to balance busy and minimalist images to ensure your feed doesn’t look overcrowded or in contrast, too bare! If you’ve scheduled or published an image with a lot going on in terms of products or colour, your next post needs to feature negative space, so that they work in harmony side by side.Ī lot of your Instagram aesthetic relies on visual planning and professional photography.Make them want to click on your post and discover more! If you’re constantly publishing the same style of image, they’ll quickly become bored and won’t scroll through your feed. Variety – Whether you’re a photographer or wedding cake artist, it is essential that you post a mixture of content to keep your followers interested.This means your followers instantly recognise and distinguish your feed. The easiest way to achieve a gorgeous grid is to maintain your theme or colour palette throughout. Cohesion – Whether you’ve chosen a darker theme with a moody edge or a light, airy aesthetic, stick to it.Therefore, it’s absolutely vital that your Instagram is inviting. If potential clients and customers have found you through your Instagram before they discover your website, it acts as a doorway and will determine whether or not they take the next step. Once you’ve found your theme, you need to commit to it to create a branding platform that works for you and your business. If it looks disconnected from your website, users will get confused and it will halt any further interaction with your business. ![]() Your grid needs to be consistent and cohesive with your brand – does it match your website and the rest of your social media profiles? You want your Instagram to work hand in hand with the rest of your brand. A portfolio of your work, a carefully considered Instagram aesthetic will grab attention immediately and that’s exactly what you want.īut how can you create a beautiful Instagram feed? It’s not as easy as you may think and it does take some effort, but you’ll certainly reap the rewards if you put the hard work in. Instagram is essentially a shop window for your business and the better it looks, the more interactions you’ll gain – whether that’s likes, followers or bio click-throughs. ![]() As a luxury web designer, I’m here to explain the importance of a beautiful Instagram and how it will benefit your brand. With over 26 million users across the world, Instagram is one of the most popular social media platforms amongst businesses and for personal profiles, with more and more accounts opting for a beautifully curated grid with a themed aesthetic. ![]()
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